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November 16th, 2009

Onboard Mobile FAQ

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What is ‘Onboard Mobile’?
Onboard Mobile provides real estate companies with access to trusted neighborhood  and listings data, enabling their development team to create mobile sites and applications.

Onboard Mobile is a pre-defined data package that was put together specifically for the mobile market.  The data fields included will help developers since they have to deal with limited space on a mobile screen.  Onboard will help companies provide first-rate applications and web sites.

How is this different from other Onboard offerings?
We have designed this product offering with the mobile market specifically in mind.  Our customers do not need to spend countless hours deciding which data is best for their application – we have already done the grunt work.  Just provide your developers with the data.

How can the data be accessed?
The data is accessible either through bulk file delivery or web service.  Please talk to a Sales representative to determine how the data you are interested in is accessible.

What type of companies will be able to utilize this information?

The data sets contained in the mobile package are relevant for a number of different market segments.  Our local information is relevant to those in Real Estate, Financial Services, Media and much more.

Who is already using your data for mobile sites and applications?
A number of reputable companies already power their mobile applications and websites with our data.  SmarterAgent is one of these companies, a leader in providing real estate information on the mobile platform.

When is this available?
This offering is available immediately.  Please contact our sales team at sales@onboardinformatics.com to discuss how you can use this information in your current business plan.

Why the focus on the mobile market?
Usage of Smartphones has exploded in the past couple of years.  Consumers want information instantly and are often not at a computer when they need it.  This is especially true within the real estate industry.  They want to know what are the listings in a market when driving through a neighborhood, or the value of a house that see when walking the dog or even the community characteristics when traveling to different counties.

Here are some interesting statistics on mobile usage:
1. According to TMP Directional Marketing’s annual local search study:
a. 127 % more users accessed local content via downloaded applications on mobile devices, compared to June 2008
b. Nearly two-thirds (63 percent) of respondents in 2009 stated that they expect their search results to reveal businesses within 15 miles of their homes or places of work.

What is the pricing for the mobile package?
The pricing is competitive and is designed just for those who are looking to build out their mobile applications and websites.  For current clients we will be more than happy to discuss how this offering fits in with their current data strategy.

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November 16th, 2009

Onboard Powers Real Estate Mobile Apps

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We are excited to release, Onboard Mobile, our newest product platform providing real estate companies with access to property listings and community data, enabling their development team to create custom mobile sites and applications.

With more and more real estate companies getting into the mobile app space and having been in the business of providing real estate data for almost a decade, it only made sense for us to put a mobile platform together.

Key features include property listings, real-time photo web service, community demographics, school information, home values, home sales trending, home sales transactions and local establishments. The platform is compliant with the most innovative GPS capabilities, such as the ability to show users the proximity to schools and nearby businesses while they are out touring homes.

Benefits of Onboard Mobile

  • Flexible Delivery and Design Control – Minimized development effort with easy access to listings (IDX content) through our secure web services platform that provides complete control over branding and user experience.
  • Minimized Cost – One trusted provider for all real estate content decreases internal coordination, maintenance, technology efforts and development expenses.
  • Local Data Integration – Easily integrate our community information with property listings for a comprehensive mobile “neighborhood.”
  • Search Continuity – Maintain consistency across websites, mobile or other applications.
  • Data Accuracy– Onboard’s data is delivered from thousands of sources and put through rigorous, unmatched quality control processes to provide our clients with the most up-to-date and accurate information on the market.
  • Support – Onboard’s data is backed with expert customer service and maintenance to ensure our clients get the maximum value from our content.

If you have any questions regarding Onboard Mobile please contact our sales team at sales@onboardinformatics.com or call 646.747.4273.

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